Our Story

Marnie, Key Account Manager at Henning Harders Tradeline, has been with the company for 8 years.

It's our Service that sets us apart

Tradeline was founded as a Western Australian company specialising in international Trade and Transportation. Our company quickly gained a reputation for commitment to detail and service. In an industry dominated by large multi-national organisations, where service often is a low priority, Tradeline was a breath of fresh air.

In October 2015, Tradeline Consulting Group, Western Australia joined forces with Henning Harders (Australia) Pty Ltd. With both companies sharing the same values and a commitment to service excellence, this merger presents our clients with a number of additional benefits: a wider range of market knowledge, competitive shipping rates through economies of scale and state-of-the-art online freight management systems.

The combined experience and expertise in specialist logistics and customs services makes Henning Harders TradeLine the preferred provider of international supply chain, import and customs solutions.

Since Henning Harders was founded in 1987, the company has kept on growing, and now has offices in Melbourne, Brisbane, Orange and Perth – as well as Auckland and Wellington, New Zealand.

Today, Henning Harders Australia, New Zealand and Henning Harders Tradeline count over 130 staff members, many of whom have been with the company for many years.

Their commitment to “treat every shipment as if it were their own” is the reason why the Henning Harders Tradeline success story continues.

The future starts here​

Digital Transformation

Staying on top of industry developments and innovations has always been an important part of our business. Take the current digital transformation of our industry, which is driven by a trend towards customisation, individualisation and faster turn-around times. We play an active role in this development, because it gives us the opportunity to share new ideas with our clients and to continuously improve and optimise their supply chain.

Logistics 4.0

Industry 4.0 will facilitate the seamless connection of production, demand and inventory planning, fulfilment and distribution. At the same time, mass customisation and individualisation will require even more flexible supply chains. Thanks to a culture of innovation, we are well equipped to deal with the challenges ahead. For many of our clients, we already synchronised their supply chain with planning, production and retail processes. With our “Logistics 4.0” initiative, we can assist with cost-reduction strategies, forecasting and inventory capabilities, supply chain integration and process optimisation.

Talk to your Key Account Manager or Harders Advisory to discuss how we can future-proof your supply chain.

Henning Harders Logistics 4.0

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